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Don’t mistake busy-ness for effectiveness. Work on what matters, and don’t just be a whirlwind of activity. If you’re a blogger and you’re not creating content, you’re not doing what’s most important.
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Leo Babauta of Zen Habits giving sage advice over on CopyBlogger.
A lot of blogging (particularly the promotion) is just busy-ness, so it’s a cogent reminder.
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Tags: CopyBlogger Zen Habits Leo Babauta blogging content strategy