December 2008
1 post
4 tags
What is Your Social Contract? Or, My Statement of...
A couple of weeks ago, Amber Naslund synthesized a couple of ideas together, and articulated her social contract over on Altitude Branding.
What is a social contract? Well, it’s a statement of intent. A vision statement, if you will, describing who you are, what you get if you interact with that individual. It’s a description of what you can expect from their personal brand.
I...