May 2013
6 posts
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“We promise not to screw it up.”
– Marissa Mayer, on Yahoo’s Plans for Tumblr. (Please don’t!)
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“In today’s social economy, it is our social, not financial capital that defines...”
– Brian Solis, from The Benevolent Acts of Reciprocity and Recognition
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April 2013
9 posts
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Bombtune: Dear Diary... →
bombtune:
Sharing is a mixture of self-promotion and selflessness. It publicizes your work and it helps inform others. Sharing with yourself, on the other hand, is more likely the act of discovering yourself.
Actually, sharing is both self-promotion, and self-discovery, regardless of who you are sharing with. There’s a significant amount of self discovery in self promotion, if you allow...
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March 2013
30 posts
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“The term Present Shock is a direct reference to Alvin Toffler’s Future Shock...”
– Obsessed with the Now: Douglas Rushkoff and the threat of ‘Present Shock’ | The Verge
How very true. Food for thought (adds Gerd)
Present Shock. What a perfect description of the real-time age.
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“Zest. Gusto. How rarely one hears these words used. How rarely do we see people...”
– Ray Bradbury (via booktrustwrites).
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“The most important aspect of social media marketing is finding the right...”
– DPM*Social, 2013 (via dpmsocial)
While I agree, once you have the audience, the content strategy almost writes itself, finding the right audience, your tribe, the people who have otaku for your content isn’t a step to gloss over.
One of the major issues with the advice most social media marketers...
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The Essential Blog
There’s always a blogging expert somewhere spouting the advice that a “blog is key to business success”.
The problem as I see it is that many businesses have no use for social media, or blogs. They survive just fine.
Blogging might be the future, but right now, it’s optional. Optional, because for many industries, you can have a crap blog, or no blog at all, and survive.
...
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Shifting Sands
The big issue with most blogging advice, as I see it, is that the people dispensing it came up with one set of tools, and they think that’s the way things will always be.
And you can clearly see the ground shifting under their feet.
No one cares about reading 500-1000 words. Images. Sounds. Videos. Fragments of experience which add to a whole.
If you think about it, that’s all we...
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Bombtune: The fallacy of escaping social networks →
bombtune:
Criticize Facebook, Twitter, or Instagram all you want because you’ll never permanently leave.
You may take a break from these social networks but ultimately you’ll log back in, even if it’s just to peek. You don’t have to share content to participate.
It’s impossible to avoid gossip and even…
To which I’ll add…another closely related fallacy is the fallacy of...
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Portent's Content Idea Generator →
Typed in blogging. Second take was “Why Blogging Is Afraid of the Truth”. How awesome is that title? H/T to Gini Dietrich for the find!
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“If something can’t be explained off the back of an envelope, it’s rubbish.”
– Richard Branson (via bombtune)
February 2013
17 posts
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“Having fun, exploring ideas, creating, solving, building great things for you...”
– Jason Fried of 37signals, quoted from “A loose rant on maximization”.
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